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Welcome to First Class Watches!
All our watches are authentic and are sourced from the official UK distribution channels. Every watch comes complete with a stamped manufacturer's guarantee, full instructions and box. Order any in stock item before 4pm Monday to Friday or 11:30am Saturday for same day despatch (UK delivery, security checks apply).
Whether it be a treat for yourself or a present for someone close, we have a watch to match your requirements. Trading as a brand authorised watch shop online for over 15 years we promise to give you nothing but the best customer service while shopping online. We also offer affordable international delivery, a 30 day returns policy and our price matching service against other authorised retailers. We stock over one hundred and fifty of the best watch brands including luxury watches from Longines, Oris, Rado, Seiko, Garmin, Tissot, Baume et Mercier, Raymond Weil and more.
James Moore & Co.
Brand Authorised Dealer

Latest Watch News

New Swatch Pride 2023 Collection

Loud and bold watch brand Swatch recently released its new Pride 2023 Collection. Taking place every year in June, Pride Month is dedicated to celebrating the LGBTQIA+ community. Swatch has long been associated with figures from the community, colla

Archival Revival: Best 1940s Inspired Watches

After a short break, this week we resume our Archival Revival series with the 1940s. Of course, one of the most notable events of this time period was the outbreak of the Second World War. It goes without saying that this was an event that drasticall

Maurice Lacroix Announce Lidija Lijić x PONTOS S Diver

Today, Swiss watchmaker Maurice Lacroix announced its new Lidija Lijic x PONTOS S Diver series. Reimagining its first-generation models, the new PONTOS S Divers build upon the iconic aesthetic design with added mechanical enhancements. Refined facets

The History of Sternglas

Sternglas is famed for its beautiful Bauhaus watch designs. Based in Germany, the brand has been on the rise in the industry for a while now. However, despite being a relatively young company, it has a touching origin story rooted in passion and dedi
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